How My New Brand Earns $50,000 Sales with This Marketing Tactic

In just a few months after launching.

Work with famous influencers they said — but not everyone has a big amount of money to start with.

Before starting our first in-house startup brand, we spend a lot money with influencers that only care for being paid. We gave them products, they uploaded them on their Social Media platforms, and that’s it. Some of them affect our sales, but some of them were useless despite the fact that nowadays most of people are just swiping through posts and Instagram stories. Only few of them are really paying attention.

We even worked with some influencers that are not famous; we called them micro-influencers; yet arrogant and hard to work with. I clearly remember one of them asked to be given 2 products instead of one, said that they usually charged other brands more expensive. And yes, we gave her 2 products haha. It took about one and half month (we agreed with only 2 weeks waiting time maximum tho) waiting for her to post because she said she was ‘busy’ and we need to queue.

One and half month just only for one product posted on her social media, the excuse was just too much. (The other product given is still haven’t been posted yet)